SOS Niños is the medical and psychosocial response initiative for Venezuelan children affected by the earthquake. It began as an immediate response and is evolving into a health platform sustained by the Universidad Central de Venezuela (UCV), through its School of Medicine, SOS Telemedicina, and Healing Venezuela. Its goal is to guarantee medical care, follow-up, and protection for children and caregivers in the hardest-hit communities.

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Healing Venezuela responds to the earthquake emergency in La Guaira with direct humanitarian aid: hygiene and food kits, a water filter for 4,500 people, and more than 200 medical consultations through donated ultrasound equipment. At Cannes Lions, together with Rainbow Lobster Activista, it launched a QR code campaign that drove new donations to sustain this work. Recovery is a long road, but La Guaira is not alone.

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Rainbow Lobster Activista developed a social impact collaboration with Reinserta, focused on storytelling and awareness around violence prevention and social reintegration, collaborating on projects such as Los Niños del Narco and Nunca Fuimos Niños. The project was created as a pro bono initiative, integrating narrative strategy, creative development, and content production to strengthen Reinserta’s mission and connect with new audiences through meaningful, purpose-driven communication.

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Ilas Foundation works in the prevention, detection, and response to child sexual abuse. Together with Ilas, Made, and The Maestros, Rainbow Lobster created a Christmas short film to raise awareness among parents about the risks children face during the holiday season. A piece that calls for presence, care, and protection.

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Rainbow Lobster Activista developed an audio campaign for the NGO Café Entre Mujeres, written, produced, and recorded pro bono during VO Atlanta in March 2025. The campaign featured more than 30 Spanish-speaking voice talents, with the support of the GoDemos platform and Studiobricks studios, among other partners. The piece was recognized as Best Social Good Campaign at Avoz (Colombia) and is nominated for the 2025 SOVAS Awards.

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Rainbow Lobster Activista developed an audio campaign, written and recorded pro bono during the CIVEC 2025 conference, held in December in Santiago, Chile. The campaign featured 21 Spanish-speaking voice talents and the support of the ProVoz audio studio. The piece focused on amplifying sensitive narratives around silence, motherhood, and childhood.

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SAE is an educational institution specialized in creative media and technology. Rainbow Lobster maintains an academic collaboration agreement with SAE focused on student development and professional orientation. As part of this agreement, we participated in SAE’s career fair. The collaboration is strictly academic.

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